Business for QCE: Units 3 & 4 Diversification and Evolution Student Book

Business for QCE: Units 3 & 4: Diversification and Evolution Student Book with 4 Access Codes

$87.95

Product Info

ISBN
9780170418492

Category

Business, Accounting & Economics

Publisher

Cengage

Recommended For

QCAA New QCE Senior Secondary Syllabus Textbooks 2019-2020

Business for QCE: Units 3 & 4: Diversification and Growth covers the new senior QCAA Business Senior Syllabus being implemented at Units 3 & 4 in 2020.

Business for QCE explicitly addresses the syllabus and unit objectives using the inquiry approach valued in the syllabus, with integration of the underpinning factors throughout.

The series provides a strong foundation in the fundamentals of business and follows the progression of the business life cycle from seed to post-maturity stage. Students will develop skills in examining business data and information through a range of analytical tools, with a wealth of visual representations to aid understanding. Learning in Business integrates an inquiry approach with authentic case studies, and the series includes a range of contemporary case studies that increase in depth and scope.

Written by a highly experienced and respected author team, this series offers an engaging and visual approach to 21st century teaching and learning. It will be your invaluable companion in teaching this dynamic Business discipline.

CONTENTS:

Units 3 & 4

1 Business for QCE essentials

2 Domestic and global expansion

3 Competitive strategies – financing and human resources

Case study 1: Competitive markets – Asian expansion

4 Hostile environments

5 Competitive strategies – marketing and operations

Case study 2: Strategic development

6 Business post-maturity

7 Functional and sustainable repositioning

Case study 3: Repositioning a business

8 Change management

9 Renewal outcomes

Case study 4: Transformation of business

10 Creating business responses